Do not drink Beverly at the World of Coke

Description of Beverly from The Coca-Cola Company site:

The product was introduced in Italy in 1969 as a non-alcoholic aperitif. Aperitifs are drinks that are consumed before meals and are believed [amazon template=iframe image right&asin=B00823BUZ6]to aid digestion. The 1971 ads for Beverly feature the slogan, “Cold as Helsinki, sparkling as Rio, dry as El Paso.” By 1978, the brand was popular enough to be featured in a company history of the Italian market and was available in both the “classic” and “white” versions. The brand continued to be sold in Italy battling against the bigger competitors, like Campari and San Pellegrino which also had products in that category. In 1991, Beverly “White” was chosen as one of the 16 products from around the world to be made available in the tasting area of the original World of Coca-Cola in Atlanta.

Here are a few photos of Beverly at Club Cool at Epcot, Disney World –


When I migrated recently to a new host, I had to abandon my old photo galleries, whose software is no longer supported. The single most-visited page on the old site was this 10-year-old photo of the Beverly drink dispenser from the World of Coca-Cola in Atlanta, which someone linked to from a Wikipedia article about the drink. And that being the top page tells you something about the thrilling nature of content.

So, I’m posting the image here and setting up a redirect from the old url, just to eliminate the disappointment of one more broken link on the World Wide Web.

For archival purposes, here are the old comments about it from the original page:

From: Someone (Sun 07 Aug 2005 09:34:51 PM EDT)
Yeah…. That tasted like *&%$
From: ~Naquisha~ (Sun 22 Jan 2006 10:07:56 PM EST)
From: Danny Lewis (Wed 01 Mar 2006 11:03:57 PM EST)
Yeah, if there was anything I could relate the taste to, it is cough surup. My favorite drink, however, was the watermelon soda from China.
From: Mr. Thirsty (Mon 24 Apr 2006 10:51:55 AM EDT)
This stuff is delicious! But it’s definitely not for those with wimpy tastes. :p Too bad it’s not available in the US – I’d buy it.
From: Jessica (Fri 26 May 2006 04:23:06 PM EDT)
Beverly is like eating grapefruit and drinking milk. Then puking it in an ashtray and drinking it again.
From: Erin (Wed 21 Jun 2006 01:06:29 PM EDT)
Someone I know made a bet w/ his friends on how much he could drink… Search Beverley Epcot on yahoo video’s… the boys name is Matela
From: House4 (Tue 18 Jul 2006 04:04:35 PM EDT)
Beverly mostly tastes like alcohol and grapefruit. After you try it, you should go and wash your mouth out with mouth wash.
From: Patrick (Wed 19 Jul 2006 11:29:32 AM EDT)
They should get rid of Beverly before someone gets really sick. My favorite drink was all of them exept for Beverly. Where did this drink come from??
From: House4 (Wed 07 Feb 2007 03:58:23 PM EST)
I thought it came from Germany. But some how it’s Italy. UGH that drink is nasty. It will drive your taste budds sick.
From: Richard (Wed 21 Feb 2007 10:38:01 PM EST)
I tried Beverly at the World of Coke. All of the descriptions of its taste by the postings on this site do not come close to expressing how bad it is. It’s taste is worse than*&%$
From: Máire Ruadh (Fri 16 Mar 2007 09:57:35 PM EDT)
I like it. I don’t drink soda often, and all but Mozambique, Israel and Italy are wayyyy too sweet for me. Wish I could buy it here.
From: Jim (Fri 20 Apr 2007 02:49:47 PM EDT)
I LOVE this drink. Every time I go to EPCOT I drink it. Trying to find out how to buy some. My wife however is fairly certain I’m crazy.
From: Da Dawg (Mon 23 Apr 2007 12:56:35 AM EDT)
Beverly actually isn’t that bad. It is basicaly liquid bitter.So if you like bitter, then you’ll like Beverly.
From: Terry F (Wed 14 Mar 2012 04:36:41 PM EDT)
It tastes like scotch and sewer water mixed with black licorice steamed in castor oil.
From: Britt (Tue 20 Mar 2012 02:20:45 AM EDT)
Lived on this stuff in Epcot. Every time we got overheated we stopped by and had 1, 2, 30 cups of Beverly. Not only do I love the flavour, but it’s the only drink they have that isn’t super sweet. I wish we could buy it in Canada
From: Adrienne S. (Wed 25 Jul 2012 11:01:25 AM EDT)
Beverly tastes like dish soap and carbonated water.
From: Tony D (Sat 01 Sep 2012 06:23:01 PM EDT)
First time I tried it, I hated it; by the third trip, I loved it.
From: tracey (Mon 05 Nov 2012 02:39:25 PM EST)
it’s nasty.
From: Mattie (Sat 15 Dec 2012 10:26:20 AM EST)
It tastes like sprite for about half a second.……………… and then barf
From: John D (Sat 23 Feb 2013 04:43:53 PM EST)
I actually like this a lot- at first I didn’t, but I got used to it after drinking it a few times. Definitely an acquired taste, and definitely one most people won’t like.
From: ratbunz (Sun 07 Apr 2013 12:36:03 PM EDT)
Why did they name it beverly were they mad at her?
From: ratbunz (Sun 07 Apr 2013 12:38:46 PM EDT)
My favorite was bibo I can’t remember the actual flavor but it was yellow and tasted like candy sorta if they sold that here I would buy it ill have to look on e bay or amazon or something
From: Maggie Woods (Wed 26 Jun 2013 06:59:09 PM EDT)
It was disgusting. After I tried a whole cup I thought I was going to puke!!
From: READ THE COMMENT AND ANSWER ME (Thu 08 Aug 2013 08:02:53 PM EDT)
HAVE YOU TRIED THE BEVERLY?????????????HELLO?????????????????????-nascar5
From: Kaylyn (Mon 14 Apr 2014 04:08:59 PM EDT)
I really liked the taste of Beverly. Like others have said, I think it was because it was not so sickening sweet like some of the other ones. I do not drink pop usually FYI.
From: Terrible (Sat 07 Jun 2014 02:30:59 AM EDT)
This is the worst garbage i’ve ever consumed
From: Great (Tue 24 Jun 2014 09:32:34 AM EDT)
I really liked the Beverly. I didn’t get the bitter aftertaste that people normally get. I though it rather sweet and resembling Sprite.
From: Taisttester (Wed 16 Jul 2014 04:08:17 PM EDT)
It really isn’t that bad. My sister thought she going to throw up.d :
From: Su (Sun 26 Oct 2014 01:20:38 AM EDT)
I liked it!
From: nutty guy (Tue 11 Nov 2014 10:06:15 PM EST)
tasted like cough syrup
From: cookies n creme (Tue 30 Dec 2014 04:36:55 PM EST)
this is the worst drink that you could possibly consume
From: Bob Bubbers (Tue 06 Jan 2015 08:23:39 PM EST)
The people claiming they like it are liars trying to seem better than you.This soda is carbonated vomit, please don’t ever put it in your mouth.

15 replies on “Do not drink Beverly at the World of Coke”

At Epcot, they actually replaced all of the drinks in 2013… Except for Beverly (and one other drink). If you think about it, it is the one drink that people are bound to remember and talk about.

Loved it. Regrets its not longer on sale.
The naysayers probably don’t like Campari, Petrus Boonekamp, San Pellegrino, Angsotura, or especially Chinotto.

I thought it taste like turpentine and benzene . must been we’re they got the idea for the ” dip ” In who framed Roger rabbit

Beverly is “New Coke” on steroids. It is by far the worst drink made by Coke or Pepsi. You want to spit it out at whoever made it.

[…] I first heard of the tasting section in college. I expected Coca-Cola Classics from different countries to be on offer (since the drink tastes different depending on the country). Unfortunately, this was not the case. Instead, they offered (NUMBER) drinks produced by the Coca-Cola company internationally (such as Dasani water, Fanta, and Sprite). I then embarked on a whirlwind tour of the world (as shown by Coca-Cola), sampling sugared soft drinks dispensed from five taps representing Coke products sold on each continent. I filled my sampling cup while trying to dodge the children on sugar highs—I suppose the World of Coca-Cola is similar to Las Vegas for nine year olds: All the rules of “no soft drinks” and “no sodas” don’t apply for a few (literally) sweet hours. The result was—predictably—a headache and a stomach ache. But before the sugar kicked in and made me light in the head, I was able to make a few useful observations: Djibouti’s mint rendition of Coca-Cola is delicious (at least to me, the face of another guest after sampling this particular soda was contorted into an obvious show of revulsion). Uganda’s fruit punch-esque Fanta was decent—but not for those sensitive to sugar. Georgia (of Stalin, not peace, fame) had a decent Iced Tea, while I contemplated filling my aluminum bottle with Sweden’s Lingonberry soda to take home. The biggest loser was, undoubtedly, Italy’s Beverly. Its bitter taste—although pleasing to a fellow guest visiting from Connecticut, with whom I debated the soda’s medicinal taste—is almost like an inside joke. In fact the soda, originally to be a non-alcoholic aperitif, was discontinued by Coca-Cola in INSERT YEAR but is still holding its place at the World of Coca-Cola. Perhaps because so many people bash it. […]

This drink tasted like drinking a mix of spoiled onion and cough syrup, the best thing at coke world was the lingonberry soda from Sweden.

I once gave some of this drink to my cousin a few years ago, he was 6 or 7 at the time and then he gave some to his little sister who was 2 at the time, she started crying after drinking some.

I was on a tour trip w/friends and we made a bet who nd rinks the most and 3 seconds later Zac thrower up every where I drank half a cup

The human tongue has tastebuds that detect salty, bitter, and sweet items (and maybe others I don’t remember from biology class). I wonder if the people who like Beverly have something that is different with their bitter detecting taste buds than the majority of people, who think Beverly is the most disgusting drink ever. Just wondering?????

Beverly!!! just let me tell you it is an acquired taste. As an Italian I love it, I drank at least 6 cups 🙂

I do understand that it is an different taste, it took my american wife 3 years to learn to enjoy it and now she drinks all the time

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